This survey includes an analysis of changes in retail chain formats (supermarkets, hypermarkets, discounters, convenient stores) and key characteristics of Russian chains (average check, average selling space, assortment size, sales per square meter of selling area, etc). In addition, the survey analyzes current strategies employed by Russian and foreign food retailers, their advantages and disadvantages.
An analytical review of the market includes a description of basic parameters of, and trends in, Russia's food retail sector, strategies and business models adopted by major companies, as well as development forecasts for retail chains and the market as a whole to 2015.
The survey was conducted using the following approaches and methods:
A questionnaire survey among retail chains
A desk study
The desk study was based on the following sources:
Data from printed and electronic media
Materials of conferences
Investment reports by banks
Financial reports of companies
Research was conducted from April to June, 2012. The report contains 31 tables and 39 charts and diagrams.
Abstract | 2 | |||
Methods | 2 | |||
Table of contents | 3 | |||
List of diagrams | 4 | |||
List of tables | 6 | |||
SUMMARY | 8 | |||
Economic trends of the rf in 2011 and january-may 2012. forecast for 2013-2015 | 9 | |||
Forecast of Russian Economic Development in 2012-2015 | 11 | |||
Development of Retail in 2011 and Expected Development in 2012-2015 | 15 | |||
| Estimated Development of Retail in 2012-2015 | 17 | ||
| Headline Inflation | 17 | ||
Recovery of the chain food retail marKET | 20 | |||
Index of Consumer Confidence of the Russians | 21 | |||
Market of High-Quality Retail Property | 24 | |||
Development Indicators of Food Retail Market in 2011 | 27 | |||
Development Strategies of Market Leaders | 34 | |||
Retail Format Structure of Food Retail Chains in 2011 | 39 | |||
| Discounters | 41 | ||
| Supermarkets | 42 | ||
| Hypermarkets / cash & carry | 44 | ||
| Corner stores | 45 | ||
Key Features of Russian Chains | 48 | |||
| General Characteristics (average sales area, number of personnel and traffic of chain stores) | 48 | ||
| Range of Food and Non-Food Products | 50 | ||
| Private Label Goods | 51 | ||
| Retail Chain Performance Indicators | 53 | ||
M&A Deals in Food Retail Segment | 55 | |||
Mid-Term Industry Development Forecast | 57 | |||
| Key tendencies of Retail Development in Russia in 2012-2015 | 57 | ||
| Format Development Forecast for 2012-2015 | 62 | ||
Regional Development of Retail Chains | 65 | |||
| Macroeconomic Indicators | 65 | ||
| Central Federal District | 72 | ||
| North-Western Federal District | 73 | ||
| Urals Federal District | 74 | ||
| Siberian Federal District | 76 | ||
| Volga Federal District | 77 | ||
| Southern Federal District | 78 | ||
Table 2. Average Annual Rates of Major Currencies, 2006-2011, Forecast for 2012-2015....................... 11
Table 3. Key Macroeconomic Indicators (version 2) (2008 - 100%)....................................................... 12
Table 4. Structure of Consumer Prices Growth in 2010-2011, Forecast for 2012-2015............................ 17
Table 5. Consumer Confidence Index in Russia and the EU States, November 2011 - February 2012..... 20
Table 6. Supply of Retail Spaces in Q1 2012 and Forecast until Late 2014........................................... 23
Table 7. Revenue Growth Rates of Top 10 FMCG Chains in 2010-2011................................................ 26
Table 8. Share of Local Manufacturers' Goods in Product Ranges of Some Retail Chains, %............... 36
Table 9.Average Sales Area, Distribution by Formats, sq m, 2010-2011............................................... 47
Table 10. Personnel per Store, Distribution by Formats, people, 2010-2011......................................... 48
Table 11. Daily Customer Traffic per Store (Number of Cash Receipts), Distribution by Formats, people, 2010-2011 49
Table 12. Total Product Line, SKU, 2011-2012.................................................................................... 49
Table 13. Range of Food Products, SKU, 2011-2012.......................................................................... 49
Table 14. Range of Non-Food Products, SKU, 2011-2012................................................................... 50
Table 15. Ratio between Food and Non-Food Products in Product Line, Format Average, %, 2011-2012 50
Table 16. Companies with Leading Share of Private Label Goods in Chain Turnover, %, 2011............... 51
Table 17. Average Purchase Size in Different Formats, rub., 2010-2011............................................... 52
Table 18. Annual Turnover per Square Meter of Retail Space, rub., 2010-2011...................................... 53
Table 19. Comparison of Average Retail Space and Average Turnover per Square Meter, Distribution by Formats, 2010-2011............................................................................................................................................... 53
Table 20. Average Distribution Margin - Distribution by Formats, %, April 2012.................................... 54
Table 21. Availability of Warehouse Spaces in Key Distribution Centers, thousands sq m, early 2012... 60
Table 22. RF Retail Turnover by Districts, %, 2006-2011...................................................................... 65
Table 23. Largest RF cities by Population and Retail Turnover per Capita in 2011................................. 66
Table 24. Comparison of Largest Russian Regions by Retail Turnover and Chain Retail Penetration Level, 2011 69
Table 25. Structure of Chain Food Retail of the Central Federal District - Distribution by Store Quantity, 2011 - 2012 71
Table 26.Structure of Chain Food Retail of North-Western Federal District - Distribution by Store Quantity, 2011 - 2012 73
Table 27. Structure of Chain Food Retail of Urals Federal District - Distribution by Store Quantity, 2011 - 2012 74
Table 28. Structure of Chain Food Retail of Siberian Federal District - Distribution by Store Quantity, 2011 - 2012 75
Table 29.Structure of Chain Food Retail of Volga Federal District - Distribution by Store Quantity, 2011 - 2012 76
Table 30.Structure of Chain Food Retail of Southern Federal District - Distribution by Store Quantity, 2011 - 2012 78
Table 31. Population's Supply of Chain Stores - Distribution by Regions and Store Formats (in Early 2012) 79
