37 000 ₽
Retail store networks selling fast moving consumer goods (FMCG) in Russia 2010
Еще
Все категории
Все категории
Потребительские товары
Потребительские услуги
СМИ и реклама
Сельское хозяйство
Промышленность
Строительство и недвижимость
Тара и упаковка
Транспорт и логистика
IT и телекоммуникации
Услуги для бизнеса
Финансовые рынки, Компании
Макроэкономика
37 000 ₽
Демоверсия
РБК Исследования рынков

Retail store networks selling fast moving consumer goods (FMCG) in Russia 2010

Дата выпуска: 22 октября 2010
Количество страниц: 72
Срок предоставления работы: 1 день
ID: 35653
37 000 ₽
Демоверсия
Описание Содержание Иллюстрации Таблицы
Описание
The eighth edition of the marketing research report - "Retail Store Networks Selling Fast Moving Consumer Goods (FMCG) in Russia 2010" - is devoted to the analysis of the Russian food retail market viewed in conditions of the global economic crisis. The current situation on the market is described in this marketing research survey; key tendencies of short-term retail development are analyzed; market volume and possible scenarios and fore-casts of its development from 2010 to 2012 are assessed in view of changed economic conditions and consumer behavior.

Marketing research includes the analysis of the implementation of anti-recessionary retail programs, the description of structural changes in store formats of food retail networks (supermarkets, hypermarkets, discount stores and convenience stores). The research re-port also analyzes actual work strategies of Russian and foreign food retail operators, and their respective advantages and shortcomings

An analytical survey of the market includes descriptions of key parameters and trends of the Russian food retail industry, descriptions of strategies and business models of the largest companies, as well as development forecasts of store networks and the market as a whole up to 2012.

 

The research survey was carried out according to the following approaches and methods:

- Questionnaires addressed to store networks

- Desk studies

- The following sources were used in desk studies:

- Materials from printed and electronic mass-media

- Conference materials

- Bank investment reports

- Company financial reports

 

Research was conducted from April to June, 2010. The report contains 36 tables and 31 charts and diagrams.
Развернуть
Содержание
 

Annotation

2

 

Methods

2

Table of contents

3

List of diagrams

4

List of tables

5

Executive summary

7

Trends in the economic development of the russian federation in 2009 and Q1 2010. forecast for 2010-2013.

9

 

Development Forecast for the Russian Economy in 2010-2013

9

 

Development of Retail Trade and Commerce

11

 

 

Results of Q1 2010

12

 

 

Open markets

12

The Market of retail networks in the rf - development in new market conditions.

15

 

The Market of Modern Commercial Property

20

 

Development Indicators for the Retail Food Market in 2009

22

 

Development Strategies of Market Leaders

28

 

 

Analysis of Retailers' Anti-Crisis Programs

32

 

 

State Regulations of the Sector

34

 

Structural Changes of Store Formats Due to the Effects of the Economic Crisis

35

 

 

Discounters

37

 

 

Supermarkets

38

 

 

Hypermarkets / Cash & Carry

39

 

 

Convenience Stores

40

 

Key Features of Russian Networks

42

 

 

General Characteristics (average commercial area, number of employees and consumer visits at network stores)

42

 

 

Range of Food Products and Non-Food Goods

44

 

 

Private Label Goods

45

 

 

Performance Indicators of Retail Networks

46

 

Ratings of Leading Store Networks According to 2009 Results

48

 

Forecast for Sector Development in the Medium Term

56

 

 

Key trends in store network development in Russia in 2010-2013

56

 

 

Forecast for Store Format Development in 2010-2012

58

 

Regional Development of Store Networks

61

 

 

Macroeconomic Parameters

61

 

 

Central Federal District

66

 

 

North-West Federal District

67

 

 

Ural Federal District

68

 

 

Siberian Federal District

69

 

 

Volga Federal District

69

 

 

Southern Federal District

70

Развернуть
Иллюстрации
 

Figure 1. Nominal GDP volume of the Russian Federation, billion RUB, 2002-2009; forecast for 2010

10

Figure 2. Comparison of real growth rate of key indicators, %, 2000-2009; forecast for 2010-2013

10

Figure 3. Nominal volume of retail trade in the RF, billion RUB, 2003-2009; forecast for 2010

11

Figure 4. Open market ratio of retail commerce turnover, %, 2005-2009

13

Figure 5. Number of open markets, 2005-2009

13

Figure 6. Input of the retail commerce sector in the GDP of Russia, %, 2004-2009

16

Figure 7. Share of non-food products in a Russian family's vital basket, %, 2007-2009

16

Figure 8. Reduction in consumer expenses in 2009 - breakdown according to types of expenditures

17

Figure 9. Ratio of goods purchased under PL, % of poll respondents, 2008 vs 2009

18

Figure 10. Russian pollution consumer confidence index according to age groups during Q4 2009 and Q1 2010

19

Figure 11. Shopping center areas - distribution between the cities of Russia, 2009

22

Figure 12. Growth rate of LFL sales of the largest companies in ruble equivalent, %, 2007-2009

23

Figure 13. Growth of retail food networks expressed as total turnover of the retail food market in the Russian Federation, $, 2002-2009

23

Figure 14. Consolidation level of food retailing in the Russian Federation; share of top ten companies, 2006-2009

24

Figure 15. Growth rate of retailers' ruble proceeds; breakdown by network type, %, 2004-2009

25

Figure 16. Dynamics of changes in local/federal/foreign networks expressed as total turnover of the food retail market, %, 2003-2009

26

Figure 17. Leading players on the retail food market (share of leading networks in total turnover of the organized retail food market), 2009

27

Figure 18. Share of present-day retail food networks expressed as total turnover of the retail market in the Russian Federation, 2003-2009

27

Figure 19. Growth rate of a number of stores belonging to the top ten commercial networks specializing in food products, %, 2005-2009

30

Figure 20. Retailers' anti-crisis measures applied in companies in spring, 2009 and spring, 2010

33

Figure 21. Turnover structure of the food retail market according to store network formats, 2003-2009

36

Figure 22. Quantitative structure of Russian retail networks in surveyed regions - breakdown according to types of commercial areas, beginning of 2010

37

Figure 23. Growth rate of turnover of major commercial formats in ruble terms, %, 2004-2009

41

Figure 24. Turnover of the PL goods segment in food networks operating in Russia, RUB, 2004-2009, forecast for 2010

45

Figure 25. Share of store networks in total turnover of food retail products - forecast for 2010-2013 *

57

Figure 26. Consolidation level of the Russian food retail market, %, forecast for 2010-2013

58

Figure 27. Structure of turnover of the food retail market according to store network formats, 2009, forecast for 2010-2012

59

Figure 28. Development vector on the Russian food retail market, 2009-2013

60

Figure 29. Growth rate of retail turnover in federal districts (in % compared to the relevant period in the previous year, in comparable prices), January- December, 2009

61

Figure 30. Structure of turnover of the retail market in federal districts, 2009

62

Figure 31. Dominant networks in federal districts of the RF, breakdown by number of stores, as of the beginning of 2010 *

64

Развернуть
Таблицы
 

Table 1. Average annual currency exchange rates from 2002-2009; forecast for 2010

9

Table 2. Shopping centers opened in Europe in 2009

20

Table 3. Balance of commissioned shopping centers in Russia, 2009 - 2011

21

Table 4. Development strategies of Russian food store networks in 2008-2009

28

Table 5. Global Retail Development Index 2010 - the top ten countries

31

Table 6. Share of imported goods in several store networks, 2009-2010

32

Table 7. Average commercial area of stores, breakdown by format, sq. m., 2008-2009

42

Table 8. Number of employees in one store, breakdown by format, number of persons, 2008-2009

43

Table 9. Number of daily shoppers (number of cashier receipts), breakdown by format, number of persons, 2008-2009

43

Table 10. Overall range of goods, SKU, 2009-2010

44

Table 11. Range of food products, SKU, 2009-2010

44

Table 12. Range of non-food goods, SKU, 2009-2010

44

Table 13. Average ratio between food products and non-food goods in store selections according to format, %, 2009-2010

44

Table 14. Leading companies according to the share of PL goods in network turnover, %, 2009

46

Table 15. Average check in stores of different kinds of formats, RUB, 2008-2009 *

46

Table 16. Turnover per square meter of commercial areas per annum, RUB, 2008-2009

47

Table 17. Comparison of average commercial areas of stores and average turnover per square meter, breakdown by format, 2008-2009

47

Table 18. Average trade margin - breakdown by format, %, April, 2010

47

Table 19. Rating of store networks according to turnover volume, 2009

48

Table 20. Rating of store networks according to number of stores, 2009

49

Table 21. Rating of store networks according to volume of maximum assortment, 2009

50

Table 22. Rating of store networks according to commercial area dimensions, 2009

52

Table 23. Rating of store networks according to number of shoppers, 2009

53

Table 24. Rating of store networks according to the amount of an average check - breakdown by format, 2009

54

Table 25. Rating of turnover per square meter of commercial areas, 2009

54

Table 26. Rating of store networks according to number of PL goods, 2009

55

Table 27. Structure of turnover of the retail market in federal districts, %, 2004-2009

62

Table 28. Food network bankruptcies, 2009-2010

63

Table 29. Comparison of the largest regions in Russia according to turnover of the retail network and penetration level of retail networks, 2009

65

Table 30. Structure of the food retail market in the Central Federal District - breakdown by number of stores, 2009 - 2010 *

66

Table 31. Structure of the food retail market in the North-West Federal District - breakdown by number of stores, 2009 - 2010 *

67

Table 32. Structure of the food retail market in the Ural Federal District - breakdown by number of stores, 2009 - 2010 *

68

Table 33. Structure of the food retail market in the Siberian Federal District - breakdown by number of stores, 2009 - 2010 *

69

Table 34. Structure of the food retail market in the Volga Federal District - breakdown by number of stores, 2009 - 2010 *

70

Table 35. Structure of the food retail market in the Southern Federal District - breakdown by number of stores (as of the beginning of 2010) *

70

Table 36. Availability of store networks to local populations - breakdown by region and store format (as of the beginning of 2010)

71

Развернуть
Материалы по теме
Показать еще